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Sutter Home Wine
With a focus on consumer needs and market-based research, my team and I came up with ideas to revamp and sell Sutter Home Wine. Our goal was to drive buzz around Sutter Home Wine through earned, owned and paid media of #SweetOnSpice pairings and spicy food.
Reporting as a Journalist
For this project, I conducted four interviews to write a multimedia report - "Asians and Asian-Americans Athletes at Seattle University Talk Body Image"
Making Change
A ten week long individual project that strived to change perceptions of individuals within the health and wellness community through the use of traditional and social media.
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